Make every day magic with a perfume a day

Forget generic perfumes and be yourself in 2020, with unique, extraordinary fragrances every single day.   2020 is going to...
Forget generic perfumes and be yourself in 2020, with unique, extraordinary fragrances every single day.   2020 is going to be a year full of surprises, discovery and creativity. At The Alchemist Atelier, we know that the age of Big Fashion is over, and people are looking for ways to express themselves with fewer brand names and more uniqueness, personal taste and control.   There are already many Perfume Alchemists - people using our exclusive Scent Creator device in their...
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Discovery Kit - Experiment and discover in 2020

Discover perfume like never before with scents curated to perfection - free with Scent Creator Purchase throughout January.

Discover perfume like never before with scents curated to perfection - free with Scent Creator Purchase throughout January.   Don’t limit your imagination. Discover the world of possibilities with our Discovery Kit - you’ll never think of perfume the same way.   Make 2020 a year of discovery and adventure, with The Alchemist Atelier. Right now we are gifting our indispensable Discovery Kit with every Scent Creator purchased in January. With our Scent Discovery Kit, you can explore and play,...
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Why not be unique?

You might not know Luna Gilles’ face, but you will have seen her work on the faces of the fashion world.

Luna creates her own unique perfumes with The Alchemist Atelier Scent Creator at her apartment in Paris.

 

 

“Why not be unique?” - Luna Gilles, professional make-up artist.   You might not know Luna Gilles’ face, but you will have seen her work on the faces of the fashion world. One of a new generation of young, talented make-up artists in Paris, Luna started out working with high-end fashion magazines like Ella and Marie Claire, as well as with brands like Saint Laurent at Paris fashion week. Luna creates her own unique perfumes with The Alchemist Atelier Scent...
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Introducing our extra-special Festive Collection.

What better way to mark the holidays tan with an extra-special festive fragrance?
To celebrate the festive Season, our in-house perfumers Louise, Solene and Victoire have curated a range of five extra-special, limited edition contemporary fragrances. Our Noël range embodies the heritage scents of Christmas and the winter solstice, as well as evocative seasonal ingredients with singular, modern twists.  Perfume alchemist Victoire de Neufville took her inspiration from the winter solstice to create the stunning Lux Terrae. “I wanted to incorporate essences I really love from both East and West, and I loved...
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An expert guide to creating and gifting perfect pers...

Perfume alchemist Louise talks about the importance of gifting, and the best ways to gift unique, perfect personal fragrances.

For more than 5,000 years, people have been making and gifting perfume to mark special occasions. Today, technology means you can create gifts that are unique, personalized and more special than ever before.   Many of our customers at The Alchemist Atelier are especially excited about gifting personal fragrances to friends and family, and our exclusive Scent Creator makes it simple and enjoyable to experiment and blend perfumes that make unforgettable gifts.   I have spent years making my own...
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Turn heads and be noticed with a statement evening p...

Perfume alchemist Solene tells us how to make a splash during party season with statement fragrances that really stand out from the crowd.

Perfume alchemist Solene tells us how to make a splash during party season with statement fragrances that really stand out from the crowd. Wearing perfume is a lot like any other kind of accessory. We don’t always want to dress up, but for some occasions, we might add a bright red lipstick, or want to add a touch of real glamour. For parties and special occasions – office Christmas events and evenings out are on many of our minds at...
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Meet our perfumers

As the Alchemist community already knows, our Atelier in Paris offers the possibility to create your bespoke perfumes. A process...
As the Alchemist community already knows, our Atelier in Paris offers the possibility to create your bespoke perfumes. A process guided by perfumers that will inspire you and help you discover the language of perfumery. We sat down with Louise, one of the perfumers that have been part of The Alchemist Atelier family since we opened our first Atelier in Rue Étienne Marcel, Paris, to learn more about what inspires her and the world of perfume.   What's your earliest...
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Big Time Sensuality: the link between perfume emotio...

 “He who ruled scent ruled the hearts of men.”  – Perfume: The Story of a Murderer by Patrick Süskind In Patrick Süskind’s...
 “He who ruled scent ruled the hearts of men.”  – Perfume: The Story of a Murderer by Patrick Süskind In Patrick Süskind’s seminal novel, the murderous Jean Baptiste Grenouille knows that scents, perhaps more than any other sensual stimulant, arouse emotions and memories otherwise locked away.  Like Proust, enjoying his tea-soaked madeleine, we are often shocked by how memories are suddenly brought perfectly to life by smells and fragrances. As poetic as the shiver of sensual provocation sounds, the reason perfume is...
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We Speak Perfume

This is an excerpt
We speak perfume in Paris with one of our perfume alchemist, Giulia Salutari.  What's your earliest olfactory memory? My earliest scent memories are of the garden of my grandparents’ house when I was a child. I remember the enveloping scent of jasmine, and fresh, fruity, honey-like rose. The perfume I recall best is the Marvel of Peru flowers. They open after sunset and have a heady and milky scent. That smell told me it was time for dinner! How you...
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More than simply “ingredients”

More than simply choosing ingredients, we created elements to make the art of perfume accessible to everyone. Music is composed...
More than simply choosing ingredients, we created elements to make the art of perfume accessible to everyone. Music is composed of notes. But musicians use notes in keys and octaves, and with a deep understanding of instruments and the way compositions create mood, evoke memories and form melodies. Like musicians, perfumers use their expert knowledge of olfactory families and ingredients to create perfumes with depth that tell a story. It’s an art form, after all. To help any perfume lover...
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10 Tips for Making your own Perfume

You know the feeling. You’re looking for a perfume and nothing is exactly right. Maybe you’ve tried all the stores...
You know the feeling. You’re looking for a perfume and nothing is exactly right. Maybe you’ve tried all the stores and brands and nothing hits the mark. Maybe you’re tired of noticing other people wearing the same fragrance, and you want something uniquely yours. Maybe you have even tried creating your own perfume. But with more than five-hundred possible ingredients, and infinite combinations, you’ve realized that there’s a reason it takes years to become a master perfumer. Well, you’ve come...
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